News for Education
Wednesday, July 29, 2026
Every service business in Huntington Beach lives and dies by the same number: how many customers come back. The math backs it up — research published in the Harvard Business Review found that acquiring a new customer can cost anywhere from five to 25 times more than retaining an existing one, and that increasing customer retention by just 5% can boost profits by 25% to 95%. You can win a new ...read more
Categories: Education, Business Community
Friday, June 26, 2026
If you run a small business in Huntington Beach, you've probably felt it: you do better work than the national chain down the street, but when someone searches Google, they show up first. It feels rigged. It isn't. Local searches are an enormous share of what people type into Google every day — widely cited research puts it at nearly half of all searches carrying local intent — and small, ...read more
Categories: Education, Business Community
